amika on SALE NOW on HSN!

Tune in to HSN today @11pm EST, to get exclusive limited time offers on amika Pro Tools! We've got a 45 minute slot where you can purchase amika Powercloud Dryers + Ceramic Stylers + our GoGo Travel Set, at an all time low prices. Exclusive prices won't last long so get it before it's all sold out! 

Here is the line up for the night:
3min: Pink Swarovski Ceramic Styler ($99) - Limited Edition Print!
5min:  Power Cloud Repair + Smooth Dryer ($99) - Limited Stock, so get it while you can!
10min: Power Cloud Force Drying System ($99) - Reduced S&H!
23min: GoGo Travel Kit ($80) - Plus 3FLEX + Free S&H = THO Saved!

Plus, get hair care tips from amika spokesman, and professional stylist, Martino Cartier. He will be demonstrating how to use amika tools and answering all of your amika questions with his pro haircare tips. 

For updates on the sale, follow @love_amika + @martinocartier on Twitter! 

Now Casting: amika Pro Educators

LEAD EDUCATORS AND REGIONAL EDUCATORS NEEDED

amika, offering incomparable professional-quality products, has been embraced as a new leader in the professional salon, fashion and hair styling industry. From its revolutionary styling tools, to its miraculous Obliphica Line of Haircare, amika is in constant development of new ways to perfect the art of hair styling. amika products are used and sold exclusively through professional hair salons—and we are looking for educators to help spread the love!
As a licensed stylist with working knowledge of amika products, the role of an amika Educator is to teach, inspire and develop stylists and salons. An amika Educator reports directly to the National Pro Education Manager. All Educators will work closely with Brand Managers to educate stylists, salons and distributors on the amika brand and product knowledge.

We are looking for Freelance Educators in the following regions:
Madison, Wisconsin
Kansas City, MO
Portland, ME
Indianapolis, IN
Chicago, IL
Orlando, FL
Los Angeles
Ontario, Canada
Quebec, Canada

Job Functions

• Work closely with the Education Department and Brand Managers to execute successful events consistent with amika image and goals
• Execute in-salon classes and product knowledge training
• Actively participate in model calls, in-salon events, fashion shows, trade shows, road shows, media events and photo shoots as needed
• Act as a resource for distributors, salons and stylists
• Submit weekly reports to the National Pro Education Manager
• Test new products and provides detailed feedback
• Attend meetings as requested

Knowledge and Skill Requirements

• Strong and creative styling skills with a focus on blowouts, updos, and cutting
• Fashion/editorial hairstyling awareness and interest
• Awareness of beauty and fashion trends
• Professional personal image
• Understanding of and dedication to the amika brand
• Energetic, well-mannered and humble
• Motivating and supportive as an educator
• Professional, punctual, proactive, organized and respectful
• Experience as an educator preferred, but not required
• Strong presentation and communication skills
• Desire to grow the brand, product line and education
• Willingness and ability to travel with flexible schedule
• Holds a valid driver's license

If you feel that you would be a great addition to the amika Pro Education Team, email your resume, cover letter, images of your work to pro-education@loveamika.com. 

Also, to be considered, please submit a link to a video demo. The video should be a maximum of 15 minutes, demonstrating a style look of your choice (updo, down style, etc. no cut or color). We are not only looking for the best styling talent across the country but also for candidates with personality, professional appearance, and those who are comfortable speaking in front of a crowd. Please don't forget to introduce yourself and tell us why YOU want to be an amika Educator!

-When submitting your work please use your region as the subject title (ex: California Educator)

PRO TIP

ProTip: For hot humid days, rub the amika Oil Treatment into damp hair and then pull hair back in a bun. You will be cool, look chic and be nourishing your hair all at the same time!

Image via: Angela Lindvall for Marie Claire

"Night After Hair" Styled by Mireille Bertrand

amika Educator, stylists Mireille Bertrand, was working her hair magic recently. As you can see, when rocked properly, soft bouncy curls can be edgy and bold! Loving this look? Mireille's giving us the details on how to get it using amika tools + products:

To begin, prepare your hair with the Obliphica Oil Treatment. A few drops into the palm of your hand lightly distribute throughout the hair will eliminate frizz and will be improving shine. Using the 3P Triple Barrel Curler – and working only the mid-length and ends of the hair – create a rounded, diffused texture. Vary your placement of the barrel always taking a 2 inch section so the end result doesn’t appear too even.  The interchangeable barrel curler allows you to choose a large and medium size barrel for more creativity.  Allow the hair to cool and work you hands through in order to create a modern texture that will last.

Photographer: Jolie Kinga

Model from Next Agency

Stylist Spotlight: Vincent Lann

Salon Name & Location: Freelance and Alibi salon 67 Greene St, Suite #2, New York, NY 10012

Website: www.vincent-lann.com

How and why did you get into the industry?I’ve always known that I wanted a career that was hands on and creative, and hair really seems like a no brainer since the industry is ever evolving and the creativity is endless.
What is your favorite part about being a stylist?
I love being able to bring out the inner beauty that is within all of us and of course pushing the creative boundaries of hair.
Who are your beauty idols?
I have many idols, from iconic beauties like Bridget Bardo & Farah Fawcett to current idols like Madonna & Lady Gaga.
Where do you get your hair & beauty inspiration from?
From runways, fashion magazines and even people-watching.
What is your Drug Store beauty secret?
Cetaphil Daily Facial Cleanser!
What beauty product or service do you splurge on?
A nice relaxing deep tissue massage.

How do you feel about the DIY revolution & how has it affected your business?
I think it’s great because women are taking more interest and care in their daily hair routine and they are willing to try out new styles whether it is in a salon or at home! 
What hair myth do you want to put to rest?
That you shouldn’t wash your hair everyday because it’s bad for your hair. Everyone is different and unique in their own ways and if you are like me you will wash your hair at least once if not twice in day because of an oily scalp! Just remember to brush your hair with a natural boar bristle brush before washing your hair because your natural oil is one of the best things for your hair.

Do you prefer your clients to bring in pictures of how they want their hair cut/dyed/styled?

I wouldn’t say it’s necessary, but having a visual reference that can help pinpoint what your client likes about the picture is great, especially for first-time client. That way you get a better sense of who your client is and what they are trying to accomplished.
Who does YOUR hair?
I bounce around a lot because I haven’t found my dream stylist, but I doubt I will because I’m a stylist myself so I tend to be a little critical.
What hair trends are popular right now?Sleek hair with textured ends. It’s the new beach waves.
What hair trend are you tired of?
Badly done creative color ombre. If you are going to be creative, make sure that the ombre will suit your skin tone and style, because the last thing you want is for your creative ombre to be well... too creative.
What do you think is the next big trend in hair?
Braids! They are so versatile and with summer around the corner you’ll be sure to see them everywhere.
How has advanced consumer knowledge affected your business?
I’ve always educated my clients about their hair and what they need, and I think it’s great that consumers are able to find out more information about what they are putting in and doing to their own hair, because the more you know, the better.
What is your favorite amika product or tool and why?
My favorite amika tool would have to be the Five Barrel Curler, because with 5 interchangeable pieces you could create a variety of different sizes, curls or waves, and from there the sky's the limit!

ProTip: If your hair tends to fall flat after styling, this will be a great 5 second fix that will give your hair a quick boost of volume. All you have to do is to spray some Amika touchable hairspray onto the palms of your hands and with your fingers spread, reach into your hair from underneath and massage the hairspray onto the scalp, giving the root a nice boost of va va voom.

amika Straight Up Smoothing Balm

Let us be perfectly straight with you, sometimes when you're going for that ultra sleek straight look, a  blowdryer or styler alone will not suffice. For those days when the dew point is bringing out your hair's inner frizz, we're bringing you the secret to straight hair, the Straight Up Smoothing Balm. 

Just apply heat and this heat activated balm goes to work, creating long lasting straight styles easily on even the most unmanageable hair, and offering unbeatable defense against thermal damage and humidity. The amika Obliphica Straight Up Smoothing Balm, is formulated with the ultra-nourishing Sea Buckthorn Berry and the rare Omega 7, to tame even the most rebellious hair. The lightweight formula is free of sulfates, parabens, and artificial colors.

For a straight look like this, apply the balm to damp hair and blow-dry straight. We suggest using a hair concentrating dryer nozzle and vented (not round) brush. Follow up with a styler to achieve a super sleek look on thicker or curly hair. Give your styling tools the extra boost they need to create luminous, silky, straight styles with ease! The Smoothing Balm and the rest of the Obliphica are available now at shop.loveamika.com.

Dana's Mixtape

This batch of musical madness is sure to send a bolt of excitement pulsing through your veins. Why? 

Because Dana, our Business Development pro over here at amika, was by far the most enthusiastic when we came up with idea for our amika Mixtapes segment. Just one of the many reasons why we adore her. Don't be surprised if you hear another mixtape coming from Dana sometime soon, she loves music just as much as we love her!

Happy Friday :)