Pro Tip

ProTip: Oil is great for many things, but a moisturizer it is not! Moisture is hydration, and can only be achieved with water or water-based products. Using oil as your moisturizer could eventually dry out your hair. Instead, use amika Oil Treatment as a sealant, to lock in moisture and keep excess moisture out. 

"Night After Hair" Styled by Mireille Bertrand

amika Educator, stylists Mireille Bertrand, was working her hair magic recently. As you can see, when rocked properly, soft bouncy curls can be edgy and bold! Loving this look? Mireille's giving us the details on how to get it using amika tools + products:

To begin, prepare your hair with the Obliphica Oil Treatment. A few drops into the palm of your hand lightly distribute throughout the hair will eliminate frizz and will be improving shine. Using the 3P Triple Barrel Curler – and working only the mid-length and ends of the hair – create a rounded, diffused texture. Vary your placement of the barrel always taking a 2 inch section so the end result doesn’t appear too even.  The interchangeable barrel curler allows you to choose a large and medium size barrel for more creativity.  Allow the hair to cool and work you hands through in order to create a modern texture that will last.

Photographer: Jolie Kinga

Model from Next Agency

amika Salon On-The-Go Chic Gift Set on HSN

Add caption

Tune in this Thursday, Dec. 13th at 8:30pm on HSN to get an amazing deal on our new Salon On-The-Go Kit. Plus, get insider tips from stylist Martino Cartier and learn about the latest amika tools and products! And download the HSN app, to love chat with Martino before the show airs. He'll be dishing about all things hair and answering all of your amika questions, exclusively on the app starting 8:00pm. 

Win Amika's Luxe Hair Care Kit!

We're certainly feeling the holiday spirit here at amika, but all that holiday shopping can really take a toll on you, and we want to remind not to forget to take some time to treat yourself and your hair during these cold winter months. Which is why we teamed up with FashionEct.com for an amazing amika Luxe Hair Care Kit Giveaway! Starting noon November 27th, until noon December 10th you can enter to win a set of luxury hair care products. Two lucky winners will each receive a collection of hi-tech and ultra-chic amika hair care products and tools, which will include the Obliphica Oil Treatment, Obliphica Nourishing Hair Mask, Triple Barrel Pro Curler Set, and the Power Cloud Repair + Smooth Dryer.

Fill out the submission form at the link below (and don't forget to confirm by email).

http://www.fashionetc.com/beauty/article/8139-giveaway-win-amika-luxe-hair-care#.ULYlUtPjk28

Good Luck! 

Obliphica Hair Treatment in Birchbox

The Amika Obliphica Hair Treatment is on Birchbox’s list of 5 Whiff-Worthy Natural Hair Products to Treat Your Nose To!

“Finally, an oil that doesn’t make your hair oily! This product is a de-frizz wiz and is known for charming even the most hard-to-please noses.”

What is it that you really love about your favorite hair products? First and foremost of course is the fact that, it works and it works well for your specific hair type, texture, lifestyle, etc. But you have to admit, the smell plays a huge part in whether or not you keep coming back for more! It makes sense when you consider the fact that the smell of the products you use, will to an extent dictate how you yourself smell. (No one wants to smell like petroleum and chemicals!) That being said, Birchbox honed in on this concept for their July box and put together a collection of products that “please the 5 senses.” The Amika Obliphica Hair Treatment was dubbed “whiff-worthy.” If you’re looking to look good, and smell even better, you can find the Obliphica Oil Hair Treatment here!

DIY Beachy Waves + Amika

BEACHY WAVES

Summer is almost here and it's no secret that we all want to have effortless flowing locks. We've got the perfect DIY for you to help got those sexy beach waves. This tutorial is so easy and will give your hair shiny waves that will stand up to that crazy beach weather! 

We recommend starting off with second day hair (it will hold the curl better than freshly washed strands).

What you'll need:

Amika Heat Defense Serum
32mm Tourmaline Curler
Obliphica Oil Treatment

Step 1 Prep hair with a quarter size amount of the Amika Heat Defense Serum

Step 2 Section hair into two and clip

Step 3 Wrap hair around the largest barrel (32mm) away from the face and hold for approximately 15 seconds

Step 4 Repeat step 3 throughout entire head

Step 5 Rub Obliphica Oil Treatment into palm of hands then run fingers through the ends of hair.

Step 6 As you finish with the oil make sure to break apart any defined curls into waves

Amika Obliphica Oil Treatment in Allure

Check out the Obliphica Oil Treatment in Allure! Allure lists Amika as one of the four great hair-oil treatments :-)

Here's what they had to say:

"When applied to wet hair and air dried, the rich Amika Oil Treatment with sea buckthorn berry - an omega - and antioxidant packed oil - will soften kinks and organize curls."

amika at the Wedding Salon in Chicago

We were happy to participate in the Wedding Salon Bridal Show this past Monday in Chicago. The beautiful brides-to-be in attendance got to try our Obliphica Oil Treatment. Below are some photos on the event. For more information on the Wedding Salon click here.

Obliphica Oil Treatment Review on Product-Girl.com

@llglossy from www.product-girl.com "set out on a mission" to grow out her hair 2 years ago and found that "the key is protecting the ends of my hair and preventing heat damage. Amika Oil Treatment is a savior!" Learn how to "fend off crispy ends," read her full review on our Oil Treatment and how she uses it here.