Pro Tip

ProTip: Oil is great for many things, but a moisturizer it is not! Moisture is hydration, and can only be achieved with water or water-based products. Using oil as your moisturizer could eventually dry out your hair. Instead, use amika Oil Treatment as a sealant, to lock in moisture and keep excess moisture out. 

Pro Tip

ProTip: Your hair grows from your scalp, so if you’re not sure of your hair type, often times your skin type can be the best indicator. 

• For oily hair: amika Perk Up Dry Shampoo will absorb excess oils leaving your hair feeling cleaner + lighter. 
• For dry hair:  Moisture is key, use the amika Nourishing Hair Mask at least once a week to help repair your hair + moisturize. 

Casting Now: amika Pro Educators

LEAD EDUCATORS AND REGIONAL EDUCATORS NEEDED

amika, offering incomparable professional-quality products, has been embraced as a new leader in the professional salon, fashion and hair styling industry. From its revolutionary styling tools, to its miraculous Obliphica Line of Haircare, amika is in constant development of new ways to perfect the art of hair styling. amika products are used and sold exclusively through professional hair salons—and we are looking for educators to help spread the love!
As a licensed stylist with working knowledge of amika products, the role of an amika Educator is to teach, inspire and develop stylists and salons. An amika Educator reports directly to the National Pro Education Manager. All Educators will work closely with Brand Managers to educate stylists, salons and distributors on the amika brand and product knowledge.

We are looking for Freelance Educators in the following regions:
Orange County, CA
San Francisco, CA
Los Angeles, CA
San Diego, CA
Jacksonville, FL
Gainesville, FL
Pensacola, FL
Orlando, FL
Miami, FL
Tampa, FL
Naples, FL

Job Functions

• Work closely with the Education Department and Brand Managers to execute successful events consistent with amika image and goals
• Execute in-salon classes and product knowledge training
• Actively participate in model calls, in-salon events, fashion shows, trade shows, road shows, media events and photo shoots as needed
• Act as a resource for distributors, salons and stylists
• Submit weekly reports to the National Pro Education Manager
• Test new products and provides detailed feedback
• Attend meetings as requested

Knowledge and Skill Requirements

• Strong and creative styling skills with a focus on blowouts, updos, and cutting
• Fashion/editorial hairstyling awareness and interest
• Awareness of beauty and fashion trends
• Professional personal image
• Understanding of and dedication to the amika brand
• Energetic, well-mannered and humble
• Motivating and supportive as an educator
• Professional, punctual, proactive, organized and respectful
• Experience as an educator preferred, but not required
• Strong presentation and communication skills
• Desire to grow the brand, product line and education
• Willingness and ability to travel with flexible schedule
• Holds a valid driver's license

If you feel that you would be a great addition to the amika Pro Education Team, email your resume, cover letter, images of your work to pro-education@loveamika.com. 

Also, to be considered, please submit a link to a video demo. The video should be a maximum of 15 minutes, demonstrating a style look of your choice (updo, down style, etc. no cut or color). We are not only looking for the best styling talent across the country but also for candidates with personality, professional appearance, and those who are comfortable speaking in front of a crowd. Please don't forget to introduce yourself and tell us why YOU want to be an amika Educator!

-When submitting your work please use your region as the subject title (ex: California Educator)

Stylist Spotlight: Naeemah LaFond

Salon Name & Location: amika (NY, NY) – National Pro Education Manager 

How and why did you get into the industry? I began my career doing session styling, and as a creative soul I fell in love with the art. My favorite part of being involved in the education process is that I get to be surrounded by fellow stylists where I can inspire and be inspired. 

What is your favorite part about being a stylist? The creativity 

Who are your beauty idols? Charlize Theron and Beyonce

Where do you get your hair & beauty inspiration from? The Red Carpet & the runways

What is your Drug Store beauty secret? St.Ives Apricot Scrub

What beauty product or service do you splurge on? I’m a spa junkie. I once went to a spa in Iceland and got a facial in a hot lagoon over-looking the mountains. I’ve been having a great time trying to top that experience ever since. 

How do you feel about the DIY revolution & how has it affected your business? DIY’s are a great way for clients to look amazing between salon visits. However, there is nothing better than having your hair professionally styled and getting the expert advice of a trained stylist.
What hair myth do you want to put to rest? Greasy hair. There is no such thing…it’s your scalp that is greasy. If you have that issue, you want to look for hair products that treat the scalp as well as the hair.

Do you prefer your clients to bring in pictures of how they want their hair cut/dyed/styled? Pictures ensure that both the stylist and the client are on the same page.

Who does YOUR hair? I do my own hair. I’m not the best client. It’s like cooking for a chef….too much feedback. 

What hair trends are popular right now? Retro Waves….they were all over the golden globes.

What hair trend are you tired of? Pastel Colored Hair

What do you think is the next big trend in hair? Updos. People are doing a lot more interesting things with their hair now with DIYs and social media image sharing being so popular. 

How has advanced consumer knowledge affected your business? I get to be more creative with the classes that I teach. Salon clients want the most current and unique looks, therefore, stylists are reaching out for more advanced training and on-trend styling classes to keep up with the demands.   

What is your favorite amika product or tool and why? My favorite amika product is the Digital Titanium Clip Free Curler. It’s the perfect size for beachy waves and messy chignons.

ProTip:

-A quarter size amount of the leave-in cream cocktailed with a dime sized amount of the oil treatment is the perfect remedy for parched curls.

-We’ve heard before that updos last longer on hair that is a little bit dirty. However, if you are prone to oily roots you can spray some perk up dry shampoo into your roots before your updo (especially at the hairline) so that your hair looks fresh but still has staying power.

Stylist Spotlight: Kaitlin Candella

Salon Name & Location: Freelance (NY, DC, VA) and currently working with Avenue 42 Style Studio, Richmond, VA

Website: www.ave42.com

Avenue 42 Salon (interior)

How and why did you get into the industry? My best friend was going to an Aveda Institute and I decided to leave college and go with her!
What is your favorite part about being a stylist? Creating new things, recycling trends, perfecting the classics.
Who are your beauty idols? Any super model who looks beautiful without makeup!
Where do you get your hair & beauty inspiration from? The streets! People watching. Art. Magazines.
What is your Drug Store beauty secret? Bio Oil, love it!
What beauty product or service do you splurge on? Obsessed with eye lash extensions for a while, pedicures always.
How do you feel about the DIY revolution & how has it affected your business? It is great to see people trying to get creative, frustrating to hear that people who are not professionally trained think it is that easy to do it on their own!
What hair myth do you want to put to rest? If you pull a grey hair more will pop up in it's place. Grey hair will show up when it wants to!
Do you prefer your clients to bring in pictures of how they want their hair cut/dyed/styled? Pictures are always AMAZING. Visual references are best, because what you say and what your client say might mean two totally different things in each of your own minds. Pictures are ALSO a great way to show what your client is NOT looking for.

Who does YOUR hair? Myself!
What hair trends are popular right now? Ombre, ombre, ombre...and beachy waves are still hangin' in there.
What hair trend are you tired of? Badly done Ombre!
What do you think is the next big trend in hair? Fashion colors are making their way back...
How has advanced consumer knowledge affected your business? It is always a plus to meet a new client who has knowledge of the product lines you use or services you are about to do for them. Clients who already know how to use the tools or products are easier to educate on the advantages of using the whole range verses picking and choosing different products from different brands!
What is your favorite amika product or tool and why? The 3p is my original favorite tool! So genius! The Mask is my favorite product.

#ProTips: Use the mask for wild curly hair! Before getting out of the shower run a quarter size amount through soaking wet hair and blot dry with a towel. Reform curls with your hands and curl cream. Air dry!

Is There An amika Stylist In A Salon Near You?!

We've got an amika army with an arsenal of hot tools and hair care, set on a mission to spread "Hair Love" to the world!!! ...and by that we mean, amika professional hairstylists are coming to a city near you! You'll be able to meet with our phenomenal stylists who'll be able to fill you in on all things amika, and offer you professional hair care tips. All the while, enjoy a FREE hair consultation and styling! 

Follow us on Twitter @love_amika and keep an eye on our newsfeed. We'll be tweeting the locations and times for you to meet with an amika stylist, everyday starting at 10am. And just in case you missed our first round of tweets, we'll post the full weekly stylist schedule here on the Hair-Love blog every Monday. No appointments necessary :) 

Dec 10th
-SEPHORA PHEASANT LANE – 12-6 PM
310 Daniel Webster Highway Nashua, NH 03060
-SEPHORA POLARIS- 11-5 PM
1500 Polaris Parkway Columbus, OH 43240
-SEPHORA OAKRIDGE- 12-6 PM
925 Blossom Hill Rd San Jose, CA 95123
-SEPHORA TOPANGA- 12-6 PM
6600 Topanga Canyon Blvd Canoga Park, CA 91303
-SEPHORA TOWN SQUARE- 12-6 PM
6671 Las Vegas Blvd Las Vegas, NV 89119

Dec 11th
-SEPHORA NATICK 12-6 PM
1245 Worchester St Natick, MA 01760
-SEPHORA CHERRY HILL 12-6 PM
2000 Rt 38 Cherry Hill, NJ 08002
-SEPHORA FLORIDA MALL 12-6 PM
8001 S Orange Blossom Trail Orlando, FL 32809
-SEPHORA LOS CERRITOS 12-6 PM
161 Los Cerritos Center Cerritos, CA 90703
-SEPHORA ARROWHEAD 12-6 PM
7700 W. Arrowhead Towne Center, Glendale, AZ
-SEPHORA DALLAS GALLERIA 12-5 PM
13350  N Dallas Parkway Dallas, TX 75240

Dec 12th
-SEPHORA CHESTNUT ST 12-6 PM
1714 Chestnut St Philadelphia, PA 19103
-SEPHORA HOLLYWOOD 1-7 PM
6801 Hollywood Blvd Hollywood, CA 90028

Dec 13th
-SEPHORA KING OF PRUSSIA 12-6 PM
160 N Gulf Rd King of Prussia, PA 19406
-SEPHORA CARRAIGE CROSSING 11-5 PM
4630 Merchants Park Circle Collierville, TN 38017

Dec 14th
-SEPHORA ALBUQUERQUE 12-6 PM
6600 Menaul NE Albuquerque, NM 87110
-BLOOMINGDALES BOCA 12-6 PM
 5840 Glades Road Boca Raton, FL

Dec 15th
-FRED SEGAL 12-4 PM
500 Broadway, Santa Monica, CA