The new amika blog!

We're moving!

The new amika website has officially launched! It's equipped with features including: details about the latest amika tools + products, our online shop, styling how-to's, a press section, and of course a updated blog with a chic new design. So although we must now bid farewell to Blogger, you'll be happy, and hopefully excited to know, you can now keep up with all things amika on our new blog at: loveamika.com/blog

How-To Blowout Giveaway!

There really is so much more to blowdrying hair than simply getting it dry, especially when you're working with hair that is textured and voluminous. It's an art, and stylist, salon owner, and beauty blogger Tequila Fletcher is an artist. Don't believe the rumors, a well done blowout looks good on any hair type. Naturally curly and coiled hair can be made sleek without sacrificing body and bounce, while straight stands can be lifted an volumized. To prove it, Tequila is sharing with us her step-by-step pro tips for getting a perfect blowout for two very different hair types: natural + relaxed. Her tools of choice? amika of course, the Power Cloud Repair + Smooth Dryer, Straight Up Smoothing Balm, Oil Treatment, and Touchable Hairspray... and we're giving them away!

1) Start off with clean and conditioned hair.
2) Section hair into four sections.
3) Apply amika Straight Up Smoothing Balm to hair from root to ends. (Only apply a small amount of product. Too much product will make your hair greasy and weigh it down.)
4) Set your amika Power Cloud Repair + Smooth Dryer on a low/medium warm setting and proceed to dry the hair until 80% dry.

5) Clip all but one section of your hair.
6) Set your dryer to a higher and warmer setting and proceed to continue drying your hair using a medium round or paddle brush. Smooth the hair by sectioning small sections until done.
7) FLAT IRON TIME (do if you need to at this point). For those of you with natural hair, please make sure you are using a flat iron that heats up to 400º. For those of you with relaxed please make sure your not using heat higher than 300º. Smooth out your hair until finished.
8) Finish your hair using by using a few drops of amika Oil Treatment (if desired) and use the amika Touchable Hair spray set your perfect results.

How-To Blowout Giveaway!

Now that you've learned the steps to getting an amazing blowout, we're giving you the chance to win all of the amika tools + products you'll need to make it happen! Enter for a chance to win the ultimate blowout set that includes: the amika Power Cloud Repair + Smooth Dryer, the amika Straight Up Smoothing Balm, the amika Oil Treatment, and the amika Touchable Hairspray. We'll be choosing 5 lucky winners, 2 from Facebook, 2 from Instagram, and 1 from the entry form below. Contest runs Aug. 8-15th. (Open to US only. Prizes are non-refundable, and subject to change based on availability.) 

• For Facebook: LIKE+SHARE this post.
• For Instagram: Follow @love_ amika and @tequilaglamtresshair and repost this picture with #howtoblowout
• Follow the entry rules below. The more ways you enter, the more chances you have to win.

GOOD LUCK everyone!

a Rafflecopter giveaway

Casting Now: amika Pro Educators

LEAD EDUCATORS AND REGIONAL EDUCATORS NEEDED

amika, offering incomparable professional-quality products, has been embraced as a new leader in the professional salon, fashion and hair styling industry. From its revolutionary styling tools, to its miraculous Obliphica Line of Haircare, amika is in constant development of new ways to perfect the art of hair styling. amika products are used and sold exclusively through professional hair salons—and we are looking for educators to help spread the love!
As a licensed stylist with working knowledge of amika products, the role of an amika Educator is to teach, inspire and develop stylists and salons. An amika Educator reports directly to the National Pro Education Manager. All Educators will work closely with Brand Managers to educate stylists, salons and distributors on the amika brand and product knowledge.

We are looking for Freelance Educators in the following regions:
Orange County, CA
San Francisco, CA
Los Angeles, CA
San Diego, CA
Jacksonville, FL
Gainesville, FL
Pensacola, FL
Orlando, FL
Miami, FL
Tampa, FL
Naples, FL

Job Functions

• Work closely with the Education Department and Brand Managers to execute successful events consistent with amika image and goals
• Execute in-salon classes and product knowledge training
• Actively participate in model calls, in-salon events, fashion shows, trade shows, road shows, media events and photo shoots as needed
• Act as a resource for distributors, salons and stylists
• Submit weekly reports to the National Pro Education Manager
• Test new products and provides detailed feedback
• Attend meetings as requested

Knowledge and Skill Requirements

• Strong and creative styling skills with a focus on blowouts, updos, and cutting
• Fashion/editorial hairstyling awareness and interest
• Awareness of beauty and fashion trends
• Professional personal image
• Understanding of and dedication to the amika brand
• Energetic, well-mannered and humble
• Motivating and supportive as an educator
• Professional, punctual, proactive, organized and respectful
• Experience as an educator preferred, but not required
• Strong presentation and communication skills
• Desire to grow the brand, product line and education
• Willingness and ability to travel with flexible schedule
• Holds a valid driver's license

If you feel that you would be a great addition to the amika Pro Education Team, email your resume, cover letter, images of your work to pro-education@loveamika.com. 

Also, to be considered, please submit a link to a video demo. The video should be a maximum of 15 minutes, demonstrating a style look of your choice (updo, down style, etc. no cut or color). We are not only looking for the best styling talent across the country but also for candidates with personality, professional appearance, and those who are comfortable speaking in front of a crowd. Please don't forget to introduce yourself and tell us why YOU want to be an amika Educator!

-When submitting your work please use your region as the subject title (ex: California Educator)